Friday, September 6, 2019

Bureau of Correction Essay Example for Free

Bureau of Correction Essay Corrections in the Philippines started during pre-colonial times when the task was community-based. It was only during the Spanish regime that an organized corrective service was made operational. The main penitentiary was the Old Bilibid Prison at Oroquieta Street in Manila which was established in 1847. It was formally opened on April 10, 1986 by a Royal Decree. About four years later, on August 21, 1870, the San Ramon Prison and Penal Farm in Zamboanga City was established to confine Muslim rebels and recalcitrant political prisoners opposed to the Spanish rule. The facility which faced the Jolo Sea had Spanish-inspired dormitories and was originally set on a 1,414-hectare sprawling estate. When the Americans took over in the 1900s, the Bureau of Prisons was created under the Reorganization Act of 1905 (Act No. 1407 dated November 1, 1905) as an agency under the Department of Commerce and Police. It also paved the way for the re-establishment of San Ramon Prison in 1907, which was destroyed in 1898 during the Spanish-American War. It placed under the auspices of the Bureau of Prisons and started receiving prisoners from Mindanao. Before the reconstruction of San Ramon Prison and Penal Farm, the Americans established in 1904 the Luhit Penal settlement (now Iwahig Prison and Penal Farm) on a vast reservation of 28,072 hectares. It would reach a total land area of 40,000 hectares in the late 1950s. It was located on the western most part of the archipelago far from the main town to confine incorrigibles with the hope of rehabilitation. The area was expanded to 41,007 hectares by virtue of Executive Order No. 67 issued by Governor Newton Gilbert on October 15, 1912. Other penal colonies were established during the American regime. On November 27, 1929, the Correctional Institution for Women (CIW) in Mandaluyong City was created under Act No. 3579 while the Davao Penal colony in S outhern Mindanao was opened on January 21, 1932 under Act No. 3732. The CIW was founded to provide separate facilities for women offenders. To date, there are two Correctional Institutions for Women, the one mentioned in Mandaluyong and the other one is located in Davao Prison and Penal Farm in Dujali, Davao Del Norte. Owing to the increasing number of committals to the old Bilibid Prison in Manila, the New Bilibid Prison was established in 1935 in the southern suburb of Muntinlupa City. The old prison was transformed into a receiving center and a storage facility for farm produce from the colonies. It was later abandoned and is now under the jurisdiction of the Public Estates Authority. After the American regime, two more penal institutions were established. These were the Sablayan Prison and Penal Farm in Occidental Mindoro under proclamation No. 72 issued on September 26, 1954 and Leyte Regional Prison under proclamation No. 1101 issued on January 16, 1973. The Bureau of Prisons was renamed Bureau of Corrections under the New Administrative Code of 1987 and Presidential Proclamation No. 495 issued on November 22, 1987. It is one of the attached agencies of the Department of Justice. The Bureau of Corrections presently has seven satellite prisons, namely; the New Bilibid Prison in Muntinlupa City, the Correctional Institution for Women in Mandaluyong City, the Sablayan Prison and Penal Farm in Occidental Mindoro, the Leyte Regional Prison in Abuyog, Leyte, the Iwahig Prison and Penal Farm in Puerto Princesa City, Palawan, the San Ramon Prison and Penal Farm in Zamboanga City and the Davao Prison and Penal Farm in Dujali, Panabo, Davao Del Norte. Of these prison satellites, the New Bilibid Prison in Muntinlupa City as the Central Office serves as the main penitentiary as the Central office is also located in there. As of August 2012, the total population of prisoners confined in all satellites of the BuCor is 20,000. It is at this juncture, that handling, managing and taking care of the records of these inmates are of complex types of work which have to be performed by the competent personnel assigned at the â€Å"Inmate Document and Processing Division.†

Engaging Students during Instruction Essay Example for Free

Engaging Students during Instruction Essay Differentiated instruction is the critical element of effective education. Differentiated instruction guarantees that the learning needs of every student are satisfied. Bloom’s taxonomy can be used to determine the level of individual learners’ thinking, while Gardner’s Multiple Intelligences can help evaluate the level of learners’ knowledge and determine the ways to enhance this knowledge by using differentiated instructional strategies. Engaging Students during Instruction Differentiated instruction is the critical element of effective education. Differentiated instruction guarantees that the learning needs of every student are satisfied. Bloom’s taxonomy and Howard Gardner’s Multiple Intelligences are the two complementary models that can be used to develop differentiated instructional strategies in any type of learning environment. Out of many educational researchers, B. Bloom is considered one of the most prominent education professionals in the 20th century. â€Å"Bloom and his colleagues undertook the daunting task of creating taxonomy of educational objectives† (Tomlinson, 1999). It should be noted that Bloom has initially concentrated his attention on differentiating the learning objectives; thus, his taxonomy can be successfully applied to differentiate between the learning outcomes for different groups of learners. Howard Gardner was deeply involved into researching human creative abilities (Gardner, 1993). The result of his profound investigation is reflected in the discovery of eight levels of intelligence (knowing). Each of these multiple intelligences can be used to determine the level of knowledge for a particular learner, and to develop the set of strategies to address the most significant knowledge gaps. In many instances, the combination of the two learning theories will serve the basis for the creation and implementation of effective instructional approaches that will satisfy the learning needs of all types of learners. In reality, both Bloom’s taxonomy and Gardner’s multiple intelligences create a stable framework for successful learning. Each lesson must have individualized learning objectives, a clear set of instructional strategies, and a choice of evaluation criteria, but these elements cannot be developed and applied without sound knowledge of Bloom’s and Gardner’s learning theories. Each lesson should be characterized by â€Å"a variety of teacher techniques aimed at reaching students at all levels† (Skowron, 2001), and by engaging all students into discussion. Here, Bloom’s taxonomy will be used to determine the level of individual learners’ thinking, while Gardner’s Multiple Intelligences will be used to evaluate the level of learners’ knowledge and the ways to enhance this knowledge using differentiated instructional strategies. Gardner pays special attention to non-linguistic intelligences, including bodily-kinesthetic, spatial, musical, and naturalist learner abilities (Gardner, 1993). Gardner’s theory can be used to â€Å"convey learning experiences with understanding of the many different ways individuals gain mastery in their learning processes† (Tomlinson, 1999). However, Gardner’s approaches are limited to knowledge and comprehension areas of instructional design, while Bloom’s taxonomy further expands to setting clear objectives and evaluating the learning outcomes through the prism of six different levels of learning. Gardner’s multiple intelligences and Bloom’s taxonomy form a detailed observation of the learners’ style, needs, abilities, and knowledge. The two theories create an excellent combination that will motivate students to learn. â€Å"With the outcomes clearly defined for students, the possibility exists that they will feel more challenges; they may motivate them to push on to the next levels of understanding† (Skowron, 2001). At each level of student intelligence, a variety of instructional strategies can be implemented to satisfy the widest range of the learning needs, and to ensure that each of Bloom’s learning outcomes is achieved by all groups of learners. When learners are aware of the six groups of learning outcomes (Bloom’s taxonomy) they may also choose, whether they need to work on their strongest intelligences, or whether they should concentrate on their weaker intelligence sides to achieve the anticipated outcomes in particular learning process. Thus, the combination of Bloom’s taxonomy and Gardner’s learning theory offers substantial freedom for student participation in the learning process (Tomlinson, 1999). Bloom’s taxonomy and Gardner’s Multiple Intelligences offer better choice and independence to students, creating favorable conditions for developing and implementing differentiated instructional approaches in classroom. References Gardner, H. (1993). Multiple intelligences: the theory in practice. New York: Basic Books. Skowron, J. (2001). How to differentiate instruction. In J. Skowron, Powerful lesson planning models, Arlington Heights, IL. Tomlinson, C. A. (1999). The differentiated classroom responding to the needs of all learners. ASCD. Paper responses Daniel’s paper Daniel is very correct: there is no â€Å"one size fits all† in education. Differentiated instruction should stem from the optimal combination of learning theories and approaches. Piaget’s epistemological theory and Gardner’s multiple intelligences form a good combination of differentiated approaches toward instruction, and Daniel uses a simple and effective mathematical example to illustrate his findings. However, Daniel’s work also implies that there is unlimited number of theoretical combinations that can be used to differentiate instruction. I think and agree with Daniel that by using only one theory, instructional professionals risk losing significant learning benefits that each learning theory offers.

Thursday, September 5, 2019

Marketing Strategy Of The Times Marketing Essay

Marketing Strategy Of The Times Marketing Essay Times Newspapers Limiteds The Times is one of the most famous newspapers based in the United Kingdom with 692,581 copies in circulation per day. The name of Times is not confined to the United Kingdom but is also a big name in the international newspaper industry. Many countries have newspapers published with the name of Times, such as New York Times, Times of India etc. The Times is published daily, with a special publication of Sunday Times. Its fame is always on the go. Recently, due the massive change in the global newspaper industry, where readers are switching to more interactive and internet based news broadcasts, The Times may have had its blow in terms of sales initially, but it has managed to survive very profitability. With leading newspapers such as The Economist, catching readers tremendously with new and improved marketing strategies, The Times has its own winning strategies. How is it coping up with this change? The marketing managers of the Times have devised a strate gy where the design, the look, the appeal of the newspaper has been changed so as to deal with intense competition, and changing readers preferences whilst bringing about increased revenue. This marketing strategy is backed with extensive marketing research to incorporate proper information in to it, and also takes into account the global context. The marketing strategy to renovate the newspapers very much deals with its e-business strategies. Overview of Newsweeks Marketing Strategy Marketing strategy is the game plan to achieve the marketing objectives as devised by the marketing manager. This game plan comprises the mission, marketing objectives, financial objectives, target markets, the positioning, the marketing mix and the information gathered through marketing research. (Donald, 1992) Mission: The Times mission to keep news circulating in an interactive way, to keep up with the real times, and maintain its strong readership throughout UK with its regular issues and throughout the world with its websites. (Times, 2009) Marketing Objectives: To narrow it down further, its marketing objectives are: To achieve higher sales To increase circulation To increase market penetration Financial Objectives: The financial objectives behind the marketing strategy are: To increase profit margin Target Markets: The Times target market is A smaller group of an elite audience who prefer quality over price. Web users to prefer to get the news on one click. Critical thinkers who want information on a wide variety of subjects. And most importantly the business people. Positioning: The Times positions itself as a thought leader in the world of journalism so that the readers jump on to the latest editions of the Times before any other having a firm impression that The Times will be covering the best news. It is a high-end newspaper which sells commentary, reports and articles that are in-depth, elaborative, interesting and reader-friendly. (Hrichorn, 2009) Strategies: How is The Times going to achieve all of this? Through three main things: Content, Layout and Advertisements. Firstly, The Times keeps a firm focus on its profound glory of original reporting in its publication, with the editorial policy that focuses on rich and fair content. This is backed by the implementation of a new and improved business models in the entire organisation. The newspaper emphasizes more on narrative reporting, and deviate from the news where the paper does not have any original piece of its own to add to. (Hrichorn, 2009) It adds a provocative element in journalism to outrage the readers, through well structured, well presented and strong opinionated articles. Its famous writers contribute articles on the hottest topics of the modern world that the readers are just dying to read. Secondly, The Times timely changes its design and redesigns through employing creativity and innovation. The purpose of the redesigns are to make the newspaper more appealing, more modern, classy, entertaining and reader friendly. The new layout contains sections on, brief news reports, essays and detailed opinioned reports, special features and reports on cultures. The Website Times Online features, online articles as well as an archive of all the in print articles. (Times, 2009) High quality paper is being used for printing the newspaper, so that readers can feel the fine class of the newspaper as soon as they take it in their hand. (Times, 2009) The marketing team of The Times tries to keep the original DNA of the newspaper intact, by just updating it and not changing it altogether. Finally, Times focuses on gaining advertisers and traffic on its website. Advertisers, too, are more inclined towards targeted audiences. The Times newspaper is focusing on a more affluent, high-taste, and deep audience, and the advertisers will be giving ads for just this small group. Whereas, there are separate advertisers for the different groups the newspaper targets. The purpose is to increase sales revenue in its target markets. Marketing Mix Product: The Times has the following product features: An attractive layout design Various sections, with rich content High-quality paper Targeted advertisements Price The Times is charged 90p every day, but 30p for students and  £1.50 on the weekends.. Distribution The distribution of The times, is in selection university shops, all business locations, and several newsstands all throughout UK. To summarise The Times marketing strategy focuses on its content, higher-quality paper and a more elite audience and to become a thought leader all in an attempt to achieve sustainability in the world of journalism with an increase in price. (Hischorn, 2009) Use of Marketing Research Information in the Marketing Strategy Marketing research is the systematic design, collection, analysis, and reporting data and findings relevant to a specific marketing situation facing the company (Kotler, 2006). The Marketing Research is a detailed process, which is very crucial to developing a sound and effective marketing strategy. In fact, it is the first step when planning to develop a marketing strategy. The marketing research process includes: Define the problem, he decision alternatives, and the research objectives Develop the Research Plan Collect the information Analyse the information Present the information Making the decision Before devising the marketing strategy for the re-launch of The Times Newspaper, the marketing team had conducted a detailed marketing research that became the foundation of the whole campaign. Research Objectives The marketing research objectives of the marketing team were to: Find out the reason why the sales of the newspaper were declining; The global conditions of the newspaper industry; The reader preferences; Analyse competitors strengths; and Search market segments unexploited by another newspaper as yet; Presenting the information of the research, analysing it and then making the decision based on them is the most crucial element of the marketing research, though the other elements also hold their respective worth. Research Findings So what did the market researchers find out? Following were some of the things that caught immediate attention of the marketing manager of The Times: The Times before 1988 was only known for celebrity and entertainment news. (Times, 2009) The newspaper had been getting fewer ads, which were on the decline of 11.7 percent as recorded by Publishers Information Bureau. This showed that the future was in red. This reduced the revenue per ad thus, affecting the overall profit of the newspaper The reason for this decline was the drastic economic affect upon the advertisers, the vast audience for which the ads were targeted to, was not working too well, and lastly, the falling quality of the newspaper was discouraging the advertisers to place ads in it repeatedly. (Richard, 2009) The newspaper was targeting mediocre readers whose curiosity for news was nonetheless for the sake of knowing things. This audience does not exist anymore. (Hrichorn, 2009) Internet has changed the news reading concept with online journals available at a mouse-click, readers now prefer to go to more catchy, speedy, and interactive delivery of news than having going through user-unfriendly layout of newspapers. Several websites serving to provide the juiciest and fasted news such as The Huffington Post, Yahoo headlines and Politico.com are changing the readership of news scenario. (Richard, 2009) As for the international scenario, more focus is towards, localizing the imprint rather than producing on the basis of mass-customization. And the need is for more fast, rich The rising newspapers of today, like The Economist are exploiting niches in the newspaper market, and focus on their quality more. They are also engaged in online journalism and are attracting readers through impressive and attractive web pages and easy navigation. (Hrichorn, 2009) Although there is abundance of information available for journalists to make use of in their articles and essay, they seldom present a proper insight in their writing. Readers want less of celebrity news, which is splattered across almost every newspaper. Research Conclusions The marketing research findings lead the marketing manager to conclude the following things that were to be incorporated in the newspaper: Times needed to clearly define its target audience and move to a more sensible and serious genre which reflected its foundation. (Times, 2009) The newspaper was in need of gaining new ads, which were not mass- targeted; Improve the print and web layout of the newspaper to appeal to the changing readers preferences; Make the content richer in terms of in-depth essays and world-wide appeal; Target a small segment; Include articles that are related to more serious issues. Enrich the online version. Therefore, with these conclusions the marketing strategy for the re-launch of the newspaper took its roots and sprung up. Effects of the Global Context in the Marketing Strategy Marketing has a lot to do with the international market. Marketers of multinational businesses detect the changes in the international market, and bring about innovation in meeting demands. Where, the international businesses bring about changes, the local businesses suffer from the consequences in the form of changed customer preferences. They get compelled to develop new marketing strategies to deal with this situation. All in all, all the businesses let it be local or international have to deal with global changes. (Kevin, 2000) What changes were there for Times to deal with? First was the international change in the readers preferences. This change was a move towards interactivity in reading from the plain text layout of the conventional newspapers. Second, was the preference towards accessibility and speed. The Times sales were greatly being affected because of this. To cope up with this, the marketing strategy was devised around redesigning the layout and the content of the newspaper. Other than the content, the inclusion of various sections in the newspaper and the website were mainly because of the changing preferences of the readers. Also, a special feature to create your own profile on the website of The Times, was something very new and a strategy to compete with the international market. E-Business Strategy Incorporated in the Marketing Strategy The Times e-business strategy involved increasing readership on its website. So the marketing strategy was kept in line with this. As part of the marketing strategy of the newspaper, was to redesign the web page. The marketing research showed that more and more readers prefer to read online now so redesigning the online layout was essential. Few things were kept in mind: the design was to be so that the readers would find easy navigation through the various interesting articles, there had to be proper illustration along with the news articles, and most importantly, a proper space for user access. What did that mean? The new e-business strategy of the newspaper was to increase reader involvement in the newspaper. So to achieve this, the designing was done so that the website contained a mix of the newspapers own content created by its expert writers and the content posted by the readers. The Times allows reader interactivity to maintain traffic on the website, through a section called comments. (Orienwell, 2009) The marketers found out that readers have accounts of social networking websites like Twitter and Facebook, so the Times sought alliance from these websites, offering the link to its website and allowing readers to comment on articles through Twitter and Facebook. To gain revenue through online operations, advertisements are encouraged for posting on the website and online subscriptions are offered. The Times e-business strategies are to exploit online journalism to the maximum. And its marketing strategy is devised keeping in mind this very important element. New Product Marketing Strategy The Times can offer an online and print supplement of The Times Youth, for the age- group of 18- 25. This is the segment that is least exploited by the competitors of The Times. This segment includes the college graduates, who will the be the leading entrepreneurs, and are just looking to indulge in the changing world, are seeking opportunities to exploit, are waiting to bring change themselves, and have a lot to say about the current situations. Mission: To develop a magazine for the youth who are ready to become the leading entrepreneurs of tomorrow and increaser market share of the newspaper through this. Marketing Objectives: To narrow it down further, its marketing objectives would be: To achieve sales To increase circulation To increase market penetration Financial Objectives: The financial objectives behind the marketing strategy would be: To increase profit margin To cover up the market research expenditure in the minimum time after the re launch. Target Markets: The target market would be the youth between 18-25 who is: Energetic; Business-minded; Political minded; and Change oriented. Positioning: The Magazine is to be a one-of-a-kind youth motivator to bring change in the business world and in the society. Strategies: The strategies could include: Creating word-of-mouth awareness of the magazine; and Catching readers from blogs and viral advertising. Marketing Mix Product: The Times Youth magazine will have sections on, business, politics, society and youth issues. Price The price would range from 20p to 25p. Distribution The limited distribution would be in colleges and Universities, and campus residents. Conclusion The Times executives are sure in the near future the newspaper will be able to achieve profitability with its top-notch marketing strategies that ensure maximum returns. As much as the marketing strategy boosts up sales, the future of the newspaper industry still poses a threat to the old lasting newspapers who have so far had their share in fame. Internet continues to threaten the way the news is being delivered, through the ever changing readers tastes and the need it brings for faster and better. More and more online publications are being developed each day as online journalism continues to exploit readers. Blogs and social networking sites are taking the lead. Future looks more reader-oriented with more and more reader participation and less and less imposition of news from reports. The internet has made readers more opinionated so the newspapers have to watch out. (Orienwell, 2009)

Wednesday, September 4, 2019

Waiting for the Barbarians Essay -- Literary Analysis, J.M. Coetzee

Many of us have heard of the â€Å"dysfunctional relationship† characterized by the twists and the turns of emotion and the outrageous behavior of two self-destructive individuals. However, we never envision ourselves in that situation, playing either the stereotyped role of the crazy woman or man, both blinded by love or another passionate emotion. However, in Waiting for the Barbarians, J.M. Coetzee creates an eye-brow rising, head-tilting relationship between the old and pedophilic magistrate and the damaged barbarian girl. The transformative relationship between the two individuals is based on torture, guilt, atonement, and power. Didactically, through their relationship, Coetzee intends for the reader to understand the effect of moral idleness and also to see himself reflected in the idea of the true barbarian. Quickly into the novel, torture can be discerned as an important theme which shapes the transformative relationship between the magistrate and the barbarian girl. The magistrate views himself as â€Å"a responsible official in the service of the Empire† who carries out his routine duties in a remote tranquil town, just â€Å"waiting to retire† (8). His remarkably quiet and content lifestyle is disrupted as a result of Colonel Joll’s arrival and quickly after nonsensical imprisonment and torture commence. Initially, by abstaining from the investigation and torture the magistrate perceives himself as the opposite of the evidently villainous man with â€Å"discs of glass suspended in front of his eyes† (1). Without directly causing the bruises and subsequent scars, the magistrate is still a participant in the torture by his association with the Empire. He is aware and even states that many of the prisoners, like the fisherman, are innoc... ...inistration’s desire to preserve its ideals of what is good and evil by creating a nonexistent enemy and a war. If the soldiers under Colonel Joll â€Å"could never catch them [barbarians],† were they even there to begin with? Creating problems with no valid foundation is equivalently as injurious as waiting for an evil deed to occur and waiting for others to solve the issue. Coetzee uses the odd relationship between the magistrate and the barbarian girl as penance to intellectually display the effects of guilt due to moral idleness. If empires, governments, and administrations are committing wrongful acts, as a citizen and most importantly, as a human, one should react and voice his opinions, instead of crouching in fear or helping when the damage has already been done. The novel makes us question whether we will be a another facilitator of the bystander effect.

Tuesday, September 3, 2019

Video Game Violence Starter :: essays research papers

Video Game Violence Admiring the smooth barrel and full clip of bullets in his Sig model 552 Commando, Landros sat near the limestone corner listening to the footsteps and gunfire down the next hallway. Making sure not to be caught off guard by a lone commando, he set down a few claymore mines in the corridor behind him. Listening to the screams of both Terrorist and Counter-Terrorist clicked something in his mind... Time to clean up! Sprinting around the corner, two Terrorist bodies lay with their death weapons sprawled about. Three Counter-Terrorists were left alive but two terrorists down the hall were making a stand off with pistols. "This could be a movie." He thought to himself. Hauling past the lead filled crates and two dead bodies, he stop and braced himself for the explosive recoil of his deadly tool. Shell casings littered the hallway like marbles in a kids movie, making it extremely hard to walk. The first Counter-Terrorist, or CT, took three pierces from the 5.56 millimeter bullets then dropped to the floor. The middle CT did not notice his comrade drop because he was too far ahead, the one reloading his Colt M4A1 behind a crate however did and began to fumble the clip, he was quickly exterminated of. The remaining Counter-Terrorist emptied his clip and took cover from the returning 50 calibers. Sensing his comrades had either left him or died, the latter being the most likely, loaded his Steyr AUG like a lightning bolt. Being fixated on the gun, he completely forgot about Landros standing upon the crate waiting to see the whites of his eyes. Like a badly timed black and white taking bullets from a LA gang fight, the map changes and the chance to take exact revenge is lost. But not for long. Your probably wondering how a Map change happens in a gun fight between Counter-Terrorist and Terrorist and how the Terrorist was able to acquire a Sig Model 522 "Commando" and Army issue Claymore mines. Well in the world of First Person Shooters (or Half-Life MOD Counter-Strike specifically) these are items that are readily available to the user with the required amount of credits. Welcome to the World of Gaming. April 20th, 1999. Several small explosions rocked the entrance and surrounding area of Littleton, Colorado's Columbine Highschool. Soon after gunshots and a stampede of screaming bodies flooded the hallways of the school.

Monday, September 2, 2019

Essays --

Theodore Levitt’s contribution to marketing is undoubtedly un-measurable in any quantity, un-describable in a matter of words and unfathomable to any one who did not have the chance to meet the legendary scholar. The German moved to America after serving in the Second World War, where he received a PhD from the Ohio State University in economics. He later acted as a Professor in Harvard Business School and went on to become an editor for the â€Å"Harvard Business Review† (1985-1989). Through the captivating articles he wrote for this, he changed the face and idea of marketing completely. What could have once been summed up in four Ps; price, product, place and promotion, now had depth, dimensions and true meaning. In a few short pages Levitt had the ability to expand, alter and moderinise marketing. The economist managed all this through his compelling article â€Å"Marketing Myopia† in which he describes how too much attention is paid to the product and n ot enough to the consumer. This was a foreign outlook, which no longer looked at just the physical good and maximizing profits but at who was purchasing this product and attempting to entice them to repeat purchase. He saw globalisation as a future phenomenon and saw standardisation as key to global success for a business. Theodore Levitt also had a profound impact on the lives of his students, colleagues, family and friends. He influenced them to think in new ways and to push the boundaries on how they saw the world. The German-American professor contributed greatly to the world of marketing and looked at businesses, selling products and service and where and how to sell them, in a new light. Levitt’s article â€Å"Marketing Myopia† (1960), which won the McKinsey Award in 1960 (h... ...with the improvements in technology. Everyone wants what everyone else has. The days of customisation and originality are long gone. His ability to influence new thinkers was he greatest attributes. He was both provocative and startling which made him so bold and brilliant. People were intimidated by his presence and wanted to keep up with him. His trail of thought never stopped and he unconditionally allowed this brilliance to be shared with all of those whom he came into contact with. His writings and words touched the lives of various people and allowed them to explore new areas. Theodore Levitt’s contribution to the marketing world knows no bounds nor will it ever. His simplistic, long-term, future focused ideas changed the world of business and served as a spin-off effect for other scholars allowing his work to assist in the future of marketing.

Sunday, September 1, 2019

Political Theory in International Relations Essay

World politics is a very broad and challenging topic to discuss. Indeed it is so hard to understand the facts about world politics. I suppose that the study of world politics itself requires indepth and thorough research on the topic. When facts are put the way they are, world politics becomes even more complicated. Since politics is the process by which people make decisions, these decisions can vary depending on the environment, culture and the political history and backgrounds. The fact that politics depend on an individual thinking makes the matter more complicated. Different people may have different ideologies has to the organization of politics in their country but all these have to be harmonized so that we have a central government which is organised. (Alan, 1997 pp. 190) Theory is key in understanding world politics because it is the basis with which a particular group will adopt a particular political pattern. Democratic kinds of governments have had this type of system because of theories. A theory is an abstract preposition about an object, person or situation. According to some political systems they is an open system whereby the state supposes that the people will participate in free politics. Theory has seen the division of politics into right wing and left wing politics. Though this theory has been in use for a along time, the use has been used by nation to nation differently. In essence the meaning of right wing politics is the type of political organization which values tradition and capitalism i. e. they regard most social inequality as a result of natural inequalities. The left wing theory of politics values egalitarianism i. e. they try to eradicate social inequality in their systems. Some ideologies tend to combine both left wing and right wing politics coming up with views held by liberals, socialists and conservatives. These are normally referred to as the Christian democracy. (Waltz, 1959 pp. 362) Theorists have come up with several theories to explain the world politics and if we are to understand well these theories we need to know what they use as a gauge. The theorists belief that inorder to look at the actors who interact in politics we must look at the system with which they interact. It’s important to look at the setup of political structures and see the fundamental characteristics which can translate to the world politics. The organisation of the world politics is so much seen in the setup of the domestic politics. Macroeconomic theory thinking theory ought to explain how politics should e like. It is said that nations in a political system are like firms in a domestic economy. Every state has a core purpose of coexistence: to survive despite the odds. If a state is to survive therefore their is need for an organised political system. (Elshtain, 1995. pp 570) The state has to form a structure which is organised and ordered and this is evident from its differentiation and specification of units. The units should be organised in a way that they harmonise each other, theorists explain that their is need for a comprehensive setup of a theory so that the politics of the world will be in harmony. Conclusion The topic of world politics is very important yet very controversial. Today there is no accepted formula or way of rule of the politics. Theory has developed from time immemorial and is very significant in understanding the politics of the world. Variations, however still arise as to whether the stability of the nations contribute to the world politics. Do countries which are termed stable have a stand in politics; do they influence the world politics? Are states like the US of significance to the world politics? And are the developing and the less developed countries of influence to the world politics? All these are questions which are so important in understanding the world politics and if we have to harmonize the meaning of world politics, then we need to stick to the theories which are drawn from several parts of the divide. Reference: Elshtain, J. (1995) International politics and political theory, Cambridge: Polity. Pp. 567-589 Alan, C. (1997) Theory and politics in world politics, Journal vol. 41, pp. 187-216 Waltz, K. (1959) Man, the state and war, New York: Columbia University Press. Pp. 354-367